JW Art Gallery's affection for nature-friendly local brands
Studio Pers Pop-up
JW Art Gallery's online shopping mall, Studio Pers has been opening a pop-up store with the title of 'studio pers on the 2nd floor' since last January.
Currently, JW Art Gallery's collaboration with local brands is attracting more public attention. The gallery has established a close relationship with ‘Gogiri Farm’, a plant company located in Gogi-ri, Yongin-si, Gyeonggi-do, and ‘Monica Farm,’ a lifestyle editorial shop, and launched a pop-up stored with them.
‘Gogi-ri Farm’ is a company that has been steadily running the gardening and landscaping business, which is acclaimed by the young generation. In the case of 'Monica Farm', it is a shop where you can find all kinds of eco-friendly living items, fitting in the title of a miscellaneous store in the forest.
Both places are located in areas with trees, mountains, grass, and lakes outside of the city, and Anouk, art director of JW Art Gallery, explained the purpose of this collaboration. She said, “They are local brands that we can find healing from these days.”
The JW Art Gallery's pop-up 'studio pers on the 2nd floor' is designed to at the gallery space like installation artwork so that you can enjoy the joy of the store and the exhibition at the same time. This event opens 6 days a week except for Wednesday until the end of March.